Category Archive

It has been a while since I last wrote here in the blog, and the reason is that I feel that more and more of the Personal Branding space is … Read More

I have read about changing your maiden name will dilute your personal brand, and that taking another name will give you less salary. That might be so if you do … Read More

A few weeks ago I wrote about “Defining The Target Audience For Your Personal Brand” which is one of the first step when it comes to communicating who you are … Read More

Lately I have been very focused on outcomes. Not on objectives or goals, not on results, but on outcomes. My friends, colleagues and you readers have asked me what is … Read More

Original posted at https://brandyourself.com/blog. Last week I wrote about how to think multi channel strategy when working with your brand, based upon what goals, results and outcomes you are looking … Read More

Original posted at http://brandyourself.com/blog/. We often discuss Facebook, Linkedin, Twitter, your resume, networking  etc. one at the time or maybe in pairs, but seldom the whole picture is described. Your … Read More

When talking to friends or introducing myself as working with Personal Branding, many responds that they do not want to appear as someone they don’t are. I totally understand that … Read More

When talking about personal branding, there are a some experts that says that you can be defined/described just by looking at the network you have. The studies in the field … Read More

7) Thou shall embrace blogging – It´s not a fad, it´s here to stay. Be part of it. If you have the time and the ability to write a blog … Read More

4) Thou shall not be fake – Keep it real; don’t hide behind characters and phony IDs. This should be obvious, but many persons try to be something that they … Read More

Steve Rubel has come up with 10 commandments for public relations professionals. I was thinking of how to use those commandments in the work of personal branding, so I have … Read More

Since I live and work in Sweden I tried to map out who are the experts in the field here in Sweden. Not an easy task, since they are not … Read More

The other day I visited my father and helped him prepare the new beauty centre for my mother. When introduced to his friend, a business man in the area, I … Read More

Are you interested in being great in your future profession? Are you confident that you can succeed, if only you had the network of a person that has been in … Read More

The Workplace Are you educated, working with specialized tasks? Then you are probably irreplaceable at your workplace. This is a situation that you can be happy about, but you should … Read More

If you just found out about personal branding or have been interested about the subject for some time, I can recommend you to read up on some information at Peter … Read More

Andy Wibbels just released his new book on blogging for small businesses. Andy points out a few really good reasons for having a company blog and I think these can … Read More

Well, I don’t think it is the ultimate tool since there are a lot of limitations of blogs: Limited target group It is only a small group of people that … Read More

Some would say that the personal brand for an entrepreneur is not that important since he/she is not in a employee situation, but rather in a hiring position. This is … Read More

Continuing on the subject of reminding yourself to live with your brand, I found a post by William Arruda. His tip is to put your four most essential branding attributes … Read More

Most personal development tools, including personal branding, works very well in theory, but very many has problems implementing it in every day life. You draw up plans and strategies for … Read More

I would like to recomend Andres F. Perez Ortega site about personal branding for all of you that speak spanish. For the english spoken readers, Andres has a library-page at … Read More

When looking on the Internet for personal branding, the most hits you will get is about applying for jobs, how to build a career etc. But can quitting your job … Read More

While setting goals is an important task in the personal brand strategy, there are several different ways to identify and rank the personal goals. I started out by trying to … Read More

On PRWeb you can read about a new tool to check if you website is too self-centered. What the tool really does is checking for words about you (me, I, … Read More

How does one know that the personal brand online is getting the attention it deserves? A group of companies from The Netherlands has put together a site where you can … Read More

As seen on TV, extreme makeovers are very popular. In an article about business makeovers, Marcia Heroux Pounds writes about how an organization in Florida helps four businesswomen in improving … Read More